Lisa’s passion is photography, which she has channeled into View Finder, a professional practice specializing in architectural photography. Her genuine interest in architecture and visual documentation of buildings inevitably led to a career in property management, where her keen eye for building detail and creative approach to problem solving has proven invaluable to property owners.
1 PICTURE = 1,000 WORDS
As a photographer trained to capture the whole story in a single frame, Lisa has mastered the ability to distill the inherent day to day complexities of property management into a concise road map for her property owner clients. She believes regular onsite property inspection and face to face interaction with existing and prospective tenants provide a detailed snapshot, and immeasurable return to property owners who wish to be kept current.
In professional practice as a photographer since 2001, her work has included assignments on behalf of The Getty and the Museum of Contemporary Art. As an onsite and area property manager since 2007, she has a thorough understanding of Los Angeles rent control, Section 8, Recycla LA, and HUD. She regularly conducts city and insurance inspections. And with a significant vendor network, can advise on all facets of R&M, including earthquake retrofit and regulatory compliance. She is adept at multifamily leasing, utilizing all the latest marketing sites including social media to attract potential tenants. Her photography skills enable her to create compelling media to promote her client’s building. She is versed in the latest property management software, including Rentec and Appfolio